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After months or even years of building the future Apple headquarters, this project presented by Steve Jobs to the Cupertino City Council in June 2011 shortly before his death, now has a name and date of opening.

Apple officially unveils the name of the new headquarters, it is the Apple Park . It will be open to employees of the Cupertino firm from next April . In parallel to the announcement, several photos were published, as well as a video.

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The relocation of Apple's 12,000 employees will take at least 6 months , giving construction teams time to finish some buildings and green spaces, covering a total area of 70 hectares .

As a tribute to Steve Jobs, who will be 62 years old on Friday, February 24, 2017, the Apple Park underground auditorium will be named " Steve Jobs Theater ". It is perched on top of a hill and is surmounted by a roof of metallic carbon fiber.

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It will be open later in the year and will accommodate 1,000 people . If the Steve Jobs Theater is ready in time, it is likely that Apple unveils the iPhone 8 or anniversary model for the 10 years of the iPhone in this symbolic place.

"Steve's vision for Apple extended well beyond the time he spent with us. He wanted Apple to be a hotbed of innovation for generations to come, "said Tim Cook, Apple's CEO.

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The Cupertino firm also highlights the energy-efficient aspect of Apple Park and says that it works 100% from renewable energy thanks to the many solar panels installed on the roofs of the campus buildings.

Apple Park also includes a visitor reception area, with an Apple Store and a cafe open to the public, a 10,000 square meter fitness center for Apple employees and a dedicated research and development facility that will surely be highly secured.
According to Ming-Chi Kuo, the star analyst of KGI Securities, Apple could introduce a new feature of "3D selfie" with its next iPhone.


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Ming-Chi Kuo is recognized as one of the most reliable sources for rumors about the iPhone and all Apple products in general. The analyst, who had already revealed a lot of information about the iPhone 8, believes that Apple still has some nice surprises for the launch of its new smartphone, starting with a revolutionary 3D camera ...

And because Apple would like to make the 3D camera one of the key features of its iPhone 8. The idea would be to propose a camera that would allow 3D modeling of the face of the user in order to integrate Games or mobile applications. If the main use would be playful, nothing would prevent applications like Messenger or SnapChat to take advantage.

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Remember that Apple had bought out in 2013 the company behind the Kinect sensor. The technology in question was used to allow the player to interact with virtual universes by simple movements. Therefore, it would be quite logical that this technology finally arrives on mobile ...

This technology would also allow Apple to introduce a function of face recognition very sharp, which would unlock its smartphone more easily than with the fingerprint sensor.

According to the analyst, Apple could integrate a depth sensor into the back camera of his smartphone, similar to what Google did with his Tango smartphones. The success of Pokémon Go has clearly demonstrated that there is a market for this type of product.

Kuo does not specify whether the 3D sensor will only fit the iPhone 8 "Pro" or all models.
A new report has just been released about the iPhone 8. It comes from TrendForce and presents the storage capabilities of the iPhone 8 that should be offered by Apple. It also provides details on the OLED screen that will equip the new Apple smartphone, including its size and the absence of curves.

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Indeed, contrary to previous rumors, that saw an iPhone 8 arriving with a screen curved on the edges to maximize the space of the case, TrendForce asserts the opposite. Despite Apple's efforts in this area, the timing would be slim to offer this year an OLED screen with rounded edges on the new iPhone.

Prototypes of iPhone 8 with rounded edges would have, according to the source, encountered some concerns of reliability and robustness during the test phases. Thus, the iPhone 8 should well integrate an edge-to-edge screen, but totally flat.

As for the size, TrendForce sees a 5.8-inch diagonal slab for a case-like size similar to that of the iPhone 7 and its 4.7-inch screen.
Also included in the program, according to the company's market analysis report,3GB of internal RAM , the integration of face recognition and augmented reality technology, as well as the removal of the "home" physical button.

On the price side, the iPhone 8 should be offered around $ 1,000 and released in two models, 64 and 265 GB . It is not possible to know which of the two capacities will correspond to this price, it would not be surprising that this is the case for the 64 GB version.

Finally, at the same time, and as already heard recently , two iPhone 7s would complete the range, at lower prices of course, with processors updated compared to the iPhone 7 and a maximum capacity also reaching 256 GB.
With the announcement last week of the WWDC 2017, many were wondering if Apple was planning or not to make a keynote before June to unveil new iPad.

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Indeed, according to a new report from the Japanese site Mac Otakara, the Cupertino giant would provide a keynote in March during which it would unveil four new iPad , a new color for the iPhone 7 and 7 Plus , and a new storage capacity for iPhone SE .

According to Mac Otakara, Apple would unveil two new iPad Pro of 9.7 inches and 12.9 inches , but also a new screen size of 10.5 inches , and a new iPad Mini 7.9 inches . However the iPad Pro 10.5 inches may not be available before May.

From previous rumors the likely arrival of a new size of 10.5-inch screen that would be mathematically logical , because the width of the iPad would be equivalent to the height of the iPad mini, which would allow apps to display correctly and be usable from the day of launch.

This keynote would not be entirely devoted to the iPad Pro, since there would be news on the side of the iPhone 7 and 7 Plus with a new red color , and a storage capacity of 128 GB for the iPhone SE , As well as new bracelets for the Apple Watch .

This red color had already been mentioned in a report dating back to December of last year , Mac Otakara reported that the iPhone 7s would have a design similar to the iPhone 7 and a new color, red.

The history of Mac Otakara is not 100% reliable, but it is highly likely that Apple will unveil new iPad Pro before the summer, to prepare the much awaited release of the iPhone 8 .
The iPhone 8 is still far from it's release date, but the rumors around the next Apple smartphone are already extremely numerous. And the concepts of fans of the brand also: in this last test, finally quite credible, we can see an iPhone 8 whose front face is completely covered by a screen. Especially, the lower part of the phone is used as a Touch Bar. A prospect you will find quite interesting.



We already know a lot about it: it could have an OLED screen, would be borderless (or failing that would have a screen on the front face), would have a really revolutionary wireless charging system, since it would recharge the iPhone 8 at a distance of 5m from the transmitter .

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IPhone 8: Will the Touch Bar of the MacBook Pro be on the menu of the next Apple smartphone?

This is at least what is expected of a brand that was still not so long ago the innovation in smartphones. As a result, concepts are many, some more credible, or futuristic than others. This one is, you will see, quite attractive, in particular because it demonstrates the innovation of the Touch Bar, which is found on the new MacBook Pro and presented on the iPhone 8.

Rumors speak for example of a new wireless keyboard of the mark with this new Touch Bar.

This concept also shows a glimpse of the Home button, which seems to be part of the screen, and this kind of Touch Bar.
The iPhone 8 could have a huge 5.8-inch AMOLED screen on any front side, and has a kind of Touch Bar in its lower part. This one would be able to read the fingerprints like a TouchID sensor and would be dedicated to the display of virtual keys according to the applications, much like proposes in fact the famous Touch Bar that equips the last MacBook Pro.

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Ming-Chi Kuo, the analyst of KGI Securities, confirms several recent information about the iPhone 8. This one would have an AMOLED screen of 5.8 inches on all the front face of the screen. A feature area would be permanently dedicated on the lower part of this screen. This could be used to replace the TouchID sensor by scanning the fingerprints, or to display virtual buttons according to the applications, as the Touch Bar does .

A new Apple patent TouchID screen reinforces the idea of an OLED screen with futuristic features. Each pixel in the feature area would in fact consist of three subpixels for displaying the image, and two infrared diodes for scanning the fingerprint. In addition, the Home button would disappear completely in favor of this big screen.

The iPhone 8 would only have a huge OLED screen with a feature area

Ming-Chi Kuo points out that in 2017 there will be only one iPhone with innovative features. This reinforces the hypothesis of the release this year of three iPhone including two iPhone 7S with minor evolutions. Side iPhone 8, Ming-Chi Kuo also think Apple will set a sale price above 1000 dollars , due to the technological innovations..

But he does not think this price will weaken sales, due to the "innovative user experience" offered by this smartphone. The analyst anticipates that Apple will sell 100 million iPhone in the second half of 2017, including 40% iPhone 7S and 60% iPhone 8.

Apple remains number one in the Fortune 2017 ranking of the most admired companies in the world.
Sidereal competitors Alphabet (Google) is now only in 6th place, Microsoft and Facebook are just in the top 10 and Samsung is not even in the top 50. This ranking is established by 3800 business leaders And selected analysts, invited to note various precise criteria of each company.

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Apple still keeps an intense aura on the industry. The new Fortune ranking of the 50 most admired companies in the world still puts Apple this year in the spotlight . This ranking rewards only the best companies in the world among the 680 generating an income of more than $ 10 billion.

It is the executives of these companies, their managers, but also selected analysts who have been invited to select the 10 companies according to criteria such as innovation, management, use of assets and resources Firm, market credibility, social responsibility, long-term value, product quality, and the competitiveness of their products globally.

Everyone had apparently Apple on the tip of the tongue, which is not surprising given the latest results of the company. The iPhone 7 is selling very well , and the next flagship of the brand, the iPhone 8, already arouses a strong interest . Especially as we expect an extremely innovative product compared to the competition. And that Apple is one of the few companies that can afford such comfortable margins.

In addition, Apple has received several awards this year, including that of the most innovative company, and its CEO Tim Cook, whose fans doubted a time, seems to manage the ship well, and is among the 100 most influential people In the world according to Time. At the moment, Apple's stock is breaking records, and it is estimated that the company already valued at more than 700 billion dollars, could be the first to exceed 1000 billion valuation.

Apple keeps its high tech competitors at a distance in the ranking...
When Apple launched the very first classic iPod in 2001 it was a real revolution in its time and for the musical part, the ancestor of the iPhone. But we can imagine that today the little jewel has become a true antiquity, especially when compared to the latest iPod touch . If this may seem obvious to you, imagine a little bit the heads of the little ones if we presented them the first iPod …

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This is exactly what the authors of the video below have done!

It shows the reactions of several children against the very first model of iPod launched by Apple.

Here is the video, enjoy:

Despite Apple TV's continued decline in sales throughout 2016, the Cupertino firm continues to work on its TV box, as well as its content offering by recently hiring Timothy D. Twerdahl former head of Amazon.com Inc.’s Fire TV unit.

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He will manage the activities of Apple TV with the objective of extending the quality and quantity of the contents offered on the home TV box. A catalog of content that stagnates due to several failed negotiations with major chains.

But content is not enough, and according to a new report from the American newspaper Bloomberg, Apple would test a future version of Apple TV that has the distinctive feature of supporting the 4K .

According to Bloomberg sources, this version of Apple TV which has for internal code name "J105" would have as main novelty the diffusion of contents in 4K, but would also offer a better color rendering .

More and more users are equipping themselves with 4K screens, hence the need for Apple to work on a TV box that supports this resolution. Moreover, for several generations now the iPhone can shoot in 4K.

The Bloomberg report finally mentions that the TV app that was unveiled at the end of last year was originally intended to be a portal for accessing different live content, but this had failed due to negotiations missed with the big chains.
It is the newspaper "Time of Israel" which indicates, Apple would have bought the Israeli company RealFace.

Founded in 2014, it is specialized in an area that is known to interest Apple: facial recognition and would have been absorbed for a very reasonable price of 2 to a few million euros.

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RealFace has developed a patented technique that uses artificial intelligence to enable face recognition without requiring long and arduous learning.

But the company had also released an application, now unavailable named Pickeez . It made it possible to choose the best photos of a user, again thanks to its recognition technology.

This buyout not confirmed by Apple at this stage (but the company never does it directly).
The jailbreak community focuses mainly on iOS 10 and more particularly on iOS 10.2 these days. We must say that the jailbreak, although in beta to this day, took time to arrive. As a reminder, iOS 10 Jailbreak is available since last September.

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But it's not only iOS that takes advantage of the jailbreak, Apple TV has known it for a while. The situation has been quiet for a while now, but it could evolve. NitoTV, which essentially handles the jailbreak of Apple TV, has posted a message on its Tumblr page on which it suggests that a jailbreak for tvOS 10.1 is possible. The jailbreak for iOS 10.2 could actually be adapted to the Apple TV, but it takes work.

The latest update of the Apple TV 4th generation is tvOS 10.1.1 which is responsible for correcting bugs. NitoTV recommends users interested in a jailbreak to stay on tvOS 10.1 if they are still on or restore to tvOS 10.1. It is still possible to date, Apple still signs the firmware ( available here ). Restoration must be done with iTunes.

No date for a jailbreak of tvOS 10.1 for now, but the project is in progress. Hope for interested users that it will be a matter of days. This would be the first jailbreak for tvOS 10 and so the Apple TV 4th generation.
Apple has obtained a new patent for the user interface when a physical keyboard is connected to a device equipped with a touch screen . This is the iPad and Smart Keyboard, namely the physical keyboard for the iPad Pro. Here, Apple presents a template with new keys for quick access to features.

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In the patent, Apple presents interesting drawings because new buttons are noted on the keyboard: a button allows quick access to Emojis, a button launches Siri or make a search and another allows to quickly share content displayed on the screen.

The key with the most features would be the one with the magnifying glass. A simple support would make a search within the applications to find a word or phrase for example. A long press could allow the use of Siri.

New iPads are expected this year, with rumors announcing either a release in March or in the second half of 2017. Apple could possibly present a new Smart Keyboard on this occasion with the new features presented above. The keyboard could be accompanied by a second-generation Apple Pencil.
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Wireless charging, OLED screen edge to edge, facial recognition ... we reported on the potential features of the next iPhone model, especially after 10 years of the iconic smartphone.

Each year, the rumours are around the new iPhone before its traditional autumn release. There are sky high expectations for the next model, particularly since the expected iPhone 8 marks 10 years of iPhone releases. A symbolic date that Apple will surely celebrate with a device that could mark a real breakthrough compared with its predecessors. A few months before its release, what do we know about the iPhone 8?

Here are a few of the rumoured features:

  • All-glass design
  • Wireless charging
  • OLED/AMOLED display
  • 5.8-inch screen
  • A11 chip
  • Intel 7360 LTE modem
  • iOS 11 software
  • No home button

OLED EDGE TO EDGE SCREEN

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The most radical change should be in replacing its traditional LCD screens with OLED display, offering better contrast and consume less energy.

Specifically, the borders disappear, leaving its place to a screen that could be 5.8 inches, which directly integrate the fingerprint recognition (Touch ID) in accordance with the will of Jony Ive, head of design at Apple .

AMOLED displays are superior to the LCD panels currently used in Apple’s iPhones. That’s because rather than requiring a power-hungry backlight, an OLED-based screen lights up individual pixels when necessary. This also means that you get true black – i.e. a pixel is turned off – rather than the faux black created by a backlit LCD screen.

This premiere also imply the elimination of the iconic "Home" button.

GLASS BODY AND...
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Apple is working on integrating AirPods in "Find My iPhone" App. A highly anticipated feature but already looks very useful.

If you have fallen for the latest Apple wireless earphones, you can not deny that your first fear is to lose one of your precious AirPods . If this has not happened to you yet ... Apple has obviously thought about it already.

The company will add its AirPods to "Find My iPhone" App with the release of iOS 10.3 expected in the coming weeks. With this application, AirPods owners will be able to know their current position or at least the latest where the headphones were located.

Not so accurate Tracking

The location data will not be extremely precise. At best, they should tell you if your headphones are at home, at work or at the pub. So do not count on it to see if one of them slipped into your couch or is waiting near the sink of the restaurant where you have lunch. It's better than nothing, certainly, but when you consider the small size of these devices, it still remains quite limited.

This is good news for all users though, remember, first unofficial app came out shortly after the marketing of AirPods ... before being deleted at the request of Apple.
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Apple opened entries for its reality show that will follow developers every day with one goal: create an App that will change the world.

Apple and Propagate production company will produce a reality TV show called Planet of the Apps and will be, more or less, a developer contest to create the best application for iOS, watchOS , macOS or tvOS. Note the word game with Planet of the Apes , the original title of the Planet of the Apes , completely untranslatable.

The project is ambitious : Apple seeks several teams of developers who wish to create an App able to " shape the future, solve real problems and change our lives ." It is true that such Apps can be counted on the fingers of one hand on the iPhone, I would say Citymapper, IFTTT, Philips Hue, Uber among the hundreds of applications installed. All others are not unnecessary or unused but have not really changed lives.

Therefore, it will be a complex task for these developers who should not create yet another clone of Snapchat, a copy-cat Instagram or Uber-on-the-only-knows-what to stand out. The show, beyond finality, will focus on the story behind the creation of an App and allow you to see how an App passes the head of a small team to the eventual success of the software. The teams will be assisted by mentors throughout the show and the final rewards are rather attractive: the finalists will meet with investors who have promised to put up $ 10 million and their Apps will be highlighted on the App Store.

But then, how to participate?

The rules are simple:

  • You must be an adult in your country of birth.
  • You must have legal access to the US territory (not required to be American).
  • You need have free full-time end 2016 / early 2017 for the filming.
  • You must have a prototype of your App by 21 October 2016.
  • If you fit the profile, you can enroll in the...